We Built the Bridge Between Ad Spend and Revenue
Because we were tired of watching brilliant marketers make decisions based on metrics that don't matter to the people who sign the checks.
We spent years in the trenches.
Managing millions in ad spend. Sitting in boardrooms trying to explain why clicks don't equal revenue. Watching agencies get fired for hitting every platform metric but missing the only one that matters: profit.
The problem wasn't the marketers. It was the language gap.
Ad platforms speak in clicks, impressions, and CTRs. Businesses speak in revenue, margin, and growth. Nobody was translating. So we built an AI that speaks both.
Our Values
Revenue Over Vanity
Every metric we track, every recommendation we make, ties back to business outcomes. If it doesn't move the needle on revenue or profit, we don't report it.
Transparency Over Mystique
We show our work. Every AI recommendation comes with the reasoning behind it. Because you can't trust what you can't understand.
Speed Over Perfection
A good insight today beats a perfect insight next month. Our AI delivers actionable intelligence in hours, not weeks.
Partnership Over Transactions
We succeed when you succeed. That's why we track your outcomes, not just our deliverables. Your growth is our metric.
Who We Serve
Brand Marketers
CMOs, VPs, and growth leads who own P&L and need to justify every dollar of ad spend in terms the board understands.
Agency Leaders
Performance agencies, consultancies, and PE/VC advisors who need intelligence that differentiates them from every other pitch.
E-Commerce Teams
DTC brands scaling paid acquisition who need to understand true unit economics—not just ROAS, but actual profit per customer.